Photo by: @creationsbystacia
Lighting – A lot of people tend to underestimate the effects of lighting. There are many lighting effects you can use. Split lighting, butterfly, or Rembrandt light. These can add effects to the photo that make them dramatic.
Below is an example of how to achieve split lighting:
Photo by: http://alainpre.free.fr/
Posing – It’s always a good idea to have something to focus on. Try looking in the direction of your nose. This creates a focused and confident look.
Makeup – A nice tip might be to color coordinate your make up with your outfit and background. This can add a nice subtle touch the make the viewer like the photo without fully understanding why.